Here is a small introduction provided by Google into what its Analytics program really is:What's Analytics? Google Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible and easy-to-use features now let you see and analyze your traffic data in an entirely new way. With Google Analytics, you're more prepared to write better-targeted ads, strengthen your marketing initiatives and create higher converting websites. Google Analytics allows you mainly to keep track of who visits your website. You can:
Click here to go to Google Analytics' official tour page |